Max Rottenecker joined the Fordham Athletic Department in October 2026.
No stranger to the Atlantic 10, Rottenecker previously served as Associate Athletic Director for Marketing & Communications at La Salle University in Philadelphia.
At La Salle, Rottenecker served on the athletic department’s leadership team and was the sport administrator for men’s soccer and women’s water polo. Rottenecker helped the Explorers overhaul their communications and marketing strategy, guiding media relations, digital storytelling, content, and engagement while aiding in the execution of the department’s sports expansion plan.
Rottenecker oversaw all media relations and marketing efforts surrounding legendary head men’s basketball coach Fran Dunphy’s retirement while leading the communications efforts during Darris Nichols’ first season at 20th and Olney at the new John E. Glaser Arena.
Previously, Rottenecker served as Wagner College’s Associate Athletic Director for Media Relations, where he covered Wagner’s run to the 2024 NCAA Men’s Basketball Tournament. Rottenecker oversaw media efforts that included numerous national and regional media appearances. Wagner was featured on NBC4, ABC7, Pix 11, CBS2, the New York Post, Sirius XM Radio, ESPN Radio, the New York Post, NJ.com, while gaining national attention on social media.
During his time on Staten Island, Rottenecker covered four NFL players, two NFL draft picks, two Super Bowl Champions, including NEC All-Time sack leader Cam Gill, as well as back-to-back NEC Player of the Year and NBA G-League player Alex Morales.
A 2016 graduate of Ithaca College with a degree in Sport Media, Rottenecker also holds an MBA with a concentration in Media Management from Wagner.
Originally from Bochum, Germany, Rottenecker’s additional working experiences include internships with FC Schalke 04 in Germany, Cornell University as well as the US Bobsled and Skeleton Federation.
As a member of Ithaca College’s football team, Rottenecker won two Empire 8 titles in 2013 and 2014 and appeared in three NCAA playoff games.
Rottenecker was named to the CoSIDA Academic All-District Team in 2015 and earned Empire 8 Second Team All-Conference honors in 2014 and 2015. His 50-yard field goal against St. John Fisher in 2014 is still tied for the longest field goal in school history.
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